New features for AI-driven local business discovery and connection
Yelp is a local business discovery platform based on user reviews. By introducing AI technology, it enhances users' ability to discover local businesses and provides business owners with more efficient advertising optimization and customer connection tools. New features for Yelp include AI-powered Review Insights, personalized business discovery, enhancements to Yelp Assistant and integration with Apple Maps, designed to improve user experience and operational efficiency for business owners.
The target audience is local business owners and consumers looking for local services. For business owners, Yelp's new features can help them attract customers and manage their business more effectively. For consumers, AI-driven discovery capabilities can allow them to find the local services and businesses they need faster.
Users discover new restaurants through Yelp and check Review Insights to decide whether to go there.
Business owners use AI-enhanced advertising optimization capabilities to improve advertising ROI.
Consumers discover local services in Apple Maps and request quotes directly through Yelp.
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